How We Work

At Clearshot Digital, we find a lot of our clients aren’t sure what they need when it comes to building their digital presence.  They know there’s heaps of marketing options out there— from videography to social media marketing to SEO services and podcasting—  but they don’t necessarily know which ones to pursue, or what order to do it in. 

That’s where we come in. We say ‘throw all your ideas at us, and we’ll bring ideas to the table too. We’ll find out your business needs, help you figure out the order of priorities, and show you where you’ll get the most bang for your buck. 

Our core job is making sure you’re not spending time or money on the wrong things, in the wrong order. And we’re sure not shy about getting our hands dirty, or trying new things. From the moment we sign on, we jump in the deep end as part of your digital team. And we really get stuck in. We love ideas. Big ones, small ones. Even the terrible ones. So don’t hold back. 

We do the bulk of our work at our digital agency in Brisbane, but we don’t hesitate to jump in the work truck or on a plane to help clients in other places, including Melbourne and Sydney. We also regularly drive 6 hours to see one of our clients in remote Central QLD, so it’s fair enough to say we go the extra mile for our clients!

Meet the Team

What happens when you bring together a TV cameraman, a computer engineer, a word-fanatic, and an SEO nerd — plus an expert team of supporting creatives and IT developers? 

Meet Clearshot Digital, a team of slightly irreverent, easy-to-work-with professionals who are passionate about marketing, technology, and creativity…and the magic that happens when these three things interconnect. 

Let’s get stuff done together.

Nick Robinson founded Clearshot Digital after a career as a TV cameraman and editor, working on shows including 7 News, The Bachelor, Australia’s Next Top Model and 60 Minutes. Despite that pretty awesome career, Clearshot Digital is his dream job — allowing him to combine his passions for business strategy, video production, and ever-changing tech.

Charles Calabro has over 30 years experience in the IT industry, and all things web and cyber are his jam. Having been with Clearshot since the beginning, he has seen the crossover where IT and media production meet. Charles loves all things technical and is happiest getting under the hood with web services and cyber security. The digital landscape is ever changing, and he is motivated by the challenges of staying ahead of the game.

Jo Morgan is a content writer and journalist with a decade’s experience promoting the superyacht and travel industries, before joining Clearshot Digital as Digital Marketing Coordinator. Rather than just adding more words to the internet, Jo believes in writing content with heart and promoting a business in its most interesting light. Jo excels at writing engaging, authentic, SEO-optimised content that aligns with your brand voice.

Harikant is an experienced Senior Web Developer with a demonstrated history of working in the information technology and services industry. Skilled in PHP, WordPress, Shopify, Square Space, jQuery, AJAX, HTML, CSS , Bootstrap , Page speed optimization , Site Maintenance , Debugging , Responsive Web Design and so on.

Melissa Pelizzari brings a wealth of photography experience to the Clearshot team. Coming from a background in media and fashion photography which included work for Getty’s Images, Melissa specialises in beautiful, photojournalistic images with the polished finish of a fashion magazine.

Shivam Verma is a Senior SEO Executive and holds a degree in Electronics and Communications Engineering. Shivam is Clearshot Digital’s SEO guru, crunching the keyword data to ensure our clients climb the search engine rankings and improve their website traffic. He and Jo work together to ensure the content we create for your business is SEO- optimised for maximum results.

The Support Team

We do the bulk of our work in-house at our digital agency in Brisbane, but we also collaborate with some pretty incredible talent from across our professional networks.  As such, we have built up a group of regular freelancers who we consider a valuable part of the Clearshot team, including photographers, producers, graphic designers and cyber security specialists.

An Agile Approach

We are always on the lookout for new ways to get our clients extra visibility — and this often turns into a great opportunity for both client and Clearshot.

One great example is e-learning. We didn’t offer an e-learning service until COVID hit. During a brainstorming session with a client, we suggested that a COVID safety e-learning course might be the best thing for their members. We built the course…and 20,000 people downloaded it. E-learning is now something we specialise in. 

In 2023, we saw an opportunity and pivoted to make podcasting a major part of our business, creating an in-house recording studio and utilising the latest editing programs and AI tools to make the process as efficient and low-cost as possible for our clients. Basically, we love new. New technologies, new marketing strategies, new ideas of how to do things — we love leaning into change and learning about opportunities to benefit clients.

Testimonials

Clearshot built us a really clever bit of tech that functions as a member platform, e-learning platform, and e-commerce platform in one. They also write our monthly email newsletters and maintain our website. We are hugely impressed by the team’s skill and adaptability. Nothing is ever too much to ask, and they really ‘get’ our business. An outstanding result.

AQIA Supporting the Fitness, Sport and Recreation Industry in Queensland

Tech isn’t our game, so it was a huge help for us when Clearshot came on board as our technology and marketing partner. Nick and the team are experts in their field and are really good to deal with. Clearshot built us a great looking website with new photography and updated text. They also set up time-lapse cameras on some of our construction projects and jumped in on other marketing projects when needed.Wholeheartedly recommend Nick and the Clearshot team for any website or marketing job.

Fardoulys Constructions Independently owned building and construction company

Clearshot really know their stuff, and they are great to deal with. They are proficient with all types of media. Very happy to recommend them.

Adept Economics An economic consulting firm

Our Clients

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